About We're Smart®

We’re Smart® is the undisputed worldwide culinary reference when it comes to fruit and vegetables. The brainchild of Frank Fol, The Vegetables Chef®, the organisation recognises and promotes individuals, restaurants and other businesses that put fruit and vegetables centre stage in the world of food. 

Published annually, the culinary We’re Smart® Green Guide showcases the world’s leading ‘fruit and vegetable’ restaurants (restaurants committed to an innovative approach and exceptional taste combinations with vegetables) and ranks them from 1 to 5 “Radishes”. The annual We’re Smart® Awards recognise the year’s best restaurants and organisations. 

The We’re Smart® Academy offers the world’s best ‘fruit and vegetable’ chefs a forum for sharing their knowledge in healthy, ecological food. These are just some of the ways in which We’re Smart® contributes to nurturing a healthy, sustainable and ecological world. We're Smart® was chosen by the Belgian government as one of the official SDG Voices: designated ambassadors of the UN’s Sustainable Development Goals. 

Find more solutions for a better, healthier and more sustainable world at weresmartworld.com

Press kit We're Smart

We're Smart®
Moerasstraat 18
3320 Meldert-Hoegaarden
Belgium